diff --git a/iphone/Maps/UI/Discovery/DiscoveryCollectionHolderCell.swift b/iphone/Maps/UI/Discovery/DiscoveryCollectionHolderCell.swift
index e26055f372..edee4c7ff8 100644
--- a/iphone/Maps/UI/Discovery/DiscoveryCollectionHolderCell.swift
+++ b/iphone/Maps/UI/Discovery/DiscoveryCollectionHolderCell.swift
@@ -24,6 +24,7 @@ final class DiscoveryLocalExpertCollectionHolderCell: DiscoveryCollectionHolder
   @objc func config() {
     header.text = L("discovery_button_subtitle_local_guides").uppercased()
     collectionView.register(cellClass: DiscoveryLocalExpertCell.self)
+    collectionView.register(cellClass: DiscoveryMoreCell.self)
   }
 }
 
diff --git a/iphone/Maps/UI/Discovery/DiscoveryMoreCell.xib b/iphone/Maps/UI/Discovery/DiscoveryMoreCell.xib
index bb2389af61..38ad424b46 100644
--- a/iphone/Maps/UI/Discovery/DiscoveryMoreCell.xib
+++ b/iphone/Maps/UI/Discovery/DiscoveryMoreCell.xib
@@ -1,11 +1,11 @@
 <?xml version="1.0" encoding="UTF-8"?>
-<document type="com.apple.InterfaceBuilder3.CocoaTouch.XIB" version="3.0" toolsVersion="13771" targetRuntime="iOS.CocoaTouch" propertyAccessControl="none" useAutolayout="YES" useTraitCollections="YES" useSafeAreas="YES" colorMatched="YES">
+<document type="com.apple.InterfaceBuilder3.CocoaTouch.XIB" version="3.0" toolsVersion="14109" targetRuntime="iOS.CocoaTouch" propertyAccessControl="none" useAutolayout="YES" useTraitCollections="YES" useSafeAreas="YES" colorMatched="YES">
     <device id="retina4_7" orientation="portrait">
         <adaptation id="fullscreen"/>
     </device>
     <dependencies>
         <deployment identifier="iOS"/>
-        <plugIn identifier="com.apple.InterfaceBuilder.IBCocoaTouchPlugin" version="13772"/>
+        <plugIn identifier="com.apple.InterfaceBuilder.IBCocoaTouchPlugin" version="14088"/>
         <capability name="Safe area layout guides" minToolsVersion="9.0"/>
         <capability name="documents saved in the Xcode 8 format" minToolsVersion="8.0"/>
     </dependencies>
@@ -19,39 +19,49 @@
                 <rect key="frame" x="0.0" y="0.0" width="160" height="138"/>
                 <autoresizingMask key="autoresizingMask"/>
                 <subviews>
-                    <label opaque="NO" userInteractionEnabled="NO" contentMode="left" horizontalHuggingPriority="251" verticalHuggingPriority="251" text="Label" textAlignment="center" lineBreakMode="tailTruncation" baselineAdjustment="alignBaselines" adjustsFontSizeToFit="NO" translatesAutoresizingMaskIntoConstraints="NO" id="S1v-vC-wOE">
-                        <rect key="frame" x="0.0" y="97" width="160" height="20.5"/>
+                    <view contentMode="scaleToFill" translatesAutoresizingMaskIntoConstraints="NO" id="Iic-WY-mjk">
+                        <rect key="frame" x="0.0" y="27" width="160" height="84"/>
+                        <subviews>
+                            <imageView userInteractionEnabled="NO" contentMode="scaleToFill" horizontalHuggingPriority="251" verticalHuggingPriority="251" translatesAutoresizingMaskIntoConstraints="NO" id="SoX-YY-fuz">
+                                <rect key="frame" x="52" y="0.0" width="56" height="56"/>
+                                <constraints>
+                                    <constraint firstAttribute="width" constant="56" id="2GW-YQ-wcF"/>
+                                    <constraint firstAttribute="height" constant="56" id="aJg-fF-VSP"/>
+                                </constraints>
+                                <userDefinedRuntimeAttributes>
+                                    <userDefinedRuntimeAttribute type="string" keyPath="mwm_name" value="btn_float_more"/>
+                                    <userDefinedRuntimeAttribute type="string" keyPath="coloring" value="MWMOther"/>
+                                </userDefinedRuntimeAttributes>
+                            </imageView>
+                            <label opaque="NO" userInteractionEnabled="NO" contentMode="left" horizontalHuggingPriority="251" verticalHuggingPriority="251" text="Label" textAlignment="center" lineBreakMode="tailTruncation" baselineAdjustment="alignBaselines" adjustsFontSizeToFit="NO" translatesAutoresizingMaskIntoConstraints="NO" id="S1v-vC-wOE">
+                                <rect key="frame" x="0.0" y="64" width="160" height="20.5"/>
+                                <fontDescription key="fontDescription" type="system" pointSize="17"/>
+                                <nil key="textColor"/>
+                                <nil key="highlightedColor"/>
+                                <userDefinedRuntimeAttributes>
+                                    <userDefinedRuntimeAttribute type="string" keyPath="localizedText" value="placepage_more_button"/>
+                                    <userDefinedRuntimeAttribute type="string" keyPath="fontName" value="medium14"/>
+                                    <userDefinedRuntimeAttribute type="string" keyPath="colorName" value="linkBlue"/>
+                                </userDefinedRuntimeAttributes>
+                            </label>
+                        </subviews>
+                        <color key="backgroundColor" white="0.0" alpha="0.0" colorSpace="custom" customColorSpace="genericGamma22GrayColorSpace"/>
                         <constraints>
-                            <constraint firstAttribute="height" constant="20.5" id="zYP-Q5-QIY"/>
+                            <constraint firstItem="SoX-YY-fuz" firstAttribute="centerX" secondItem="Iic-WY-mjk" secondAttribute="centerX" id="0nF-Zt-2P0"/>
+                            <constraint firstItem="S1v-vC-wOE" firstAttribute="top" secondItem="SoX-YY-fuz" secondAttribute="bottom" constant="8" id="aPO-OD-6gR"/>
+                            <constraint firstItem="S1v-vC-wOE" firstAttribute="leading" secondItem="Iic-WY-mjk" secondAttribute="leading" id="enE-aE-jmQ"/>
+                            <constraint firstAttribute="trailing" secondItem="S1v-vC-wOE" secondAttribute="trailing" id="ikx-qj-T1l"/>
+                            <constraint firstAttribute="height" constant="84" id="mn6-pO-XLu"/>
+                            <constraint firstAttribute="bottom" secondItem="S1v-vC-wOE" secondAttribute="bottom" id="qsg-3t-57E"/>
+                            <constraint firstItem="SoX-YY-fuz" firstAttribute="top" secondItem="Iic-WY-mjk" secondAttribute="top" id="r4R-JE-2oH"/>
                         </constraints>
-                        <fontDescription key="fontDescription" type="system" pointSize="17"/>
-                        <nil key="textColor"/>
-                        <nil key="highlightedColor"/>
-                        <userDefinedRuntimeAttributes>
-                            <userDefinedRuntimeAttribute type="string" keyPath="localizedText" value="placepage_more_button"/>
-                            <userDefinedRuntimeAttribute type="string" keyPath="fontName" value="medium14"/>
-                            <userDefinedRuntimeAttribute type="string" keyPath="colorName" value="linkBlue"/>
-                        </userDefinedRuntimeAttributes>
-                    </label>
-                    <imageView userInteractionEnabled="NO" contentMode="scaleToFill" horizontalHuggingPriority="251" verticalHuggingPriority="251" translatesAutoresizingMaskIntoConstraints="NO" id="SoX-YY-fuz">
-                        <rect key="frame" x="52" y="33" width="56" height="56"/>
-                        <constraints>
-                            <constraint firstAttribute="width" constant="56" id="fVZ-rg-GIZ"/>
-                            <constraint firstAttribute="height" constant="56" id="w3v-o8-VyI"/>
-                        </constraints>
-                        <userDefinedRuntimeAttributes>
-                            <userDefinedRuntimeAttribute type="string" keyPath="mwm_name" value="btn_float_more"/>
-                            <userDefinedRuntimeAttribute type="string" keyPath="coloring" value="MWMOther"/>
-                        </userDefinedRuntimeAttributes>
-                    </imageView>
+                    </view>
                 </subviews>
             </view>
             <constraints>
-                <constraint firstItem="S1v-vC-wOE" firstAttribute="top" secondItem="SoX-YY-fuz" secondAttribute="bottom" constant="8" id="4i8-k5-kHt"/>
-                <constraint firstAttribute="trailing" secondItem="S1v-vC-wOE" secondAttribute="trailing" id="AdW-u1-cwj"/>
-                <constraint firstItem="SoX-YY-fuz" firstAttribute="centerX" secondItem="3BH-nt-huS" secondAttribute="centerX" id="E2n-ue-xxt"/>
-                <constraint firstItem="S1v-vC-wOE" firstAttribute="leading" secondItem="lQ9-Eh-5bK" secondAttribute="leading" id="xdL-Uf-e7n"/>
-                <constraint firstItem="SoX-YY-fuz" firstAttribute="top" secondItem="lQ9-Eh-5bK" secondAttribute="top" constant="33" id="ych-jM-rdc"/>
+                <constraint firstItem="Iic-WY-mjk" firstAttribute="centerY" secondItem="3BH-nt-huS" secondAttribute="centerY" id="Cyu-Tf-n9d"/>
+                <constraint firstItem="Iic-WY-mjk" firstAttribute="centerX" secondItem="3BH-nt-huS" secondAttribute="centerX" id="dn7-v7-zcq"/>
+                <constraint firstItem="Iic-WY-mjk" firstAttribute="width" secondItem="lQ9-Eh-5bK" secondAttribute="width" id="kVT-jQ-x0R"/>
             </constraints>
             <viewLayoutGuide key="safeArea" id="3BH-nt-huS"/>
             <userDefinedRuntimeAttributes>
diff --git a/iphone/Maps/UI/Discovery/MWMDiscoveryController.mm b/iphone/Maps/UI/Discovery/MWMDiscoveryController.mm
index 641d742a1d..7aed34975d 100644
--- a/iphone/Maps/UI/Discovery/MWMDiscoveryController.mm
+++ b/iphone/Maps/UI/Discovery/MWMDiscoveryController.mm
@@ -156,7 +156,15 @@ struct Callback
     dest = kStatExternal;
     break;
   case ItemType::LocalExperts:
-    [self openUrl:[NSURL URLWithString:@(m_model.GetExpertAt(index).m_pageUrl.c_str())]];
+    if (index == m_model.GetItemsCount(type))
+    {
+      [self openURLForItem:type];
+      event = kStatPlacepageSponsoredMoreSelected;
+    }
+    else
+    {
+      [self openUrl:[NSURL URLWithString:@(m_model.GetExpertAt(index).m_pageUrl.c_str())]];
+    }
     dest = kStatExternal;
     break;
   case ItemType::Attractions:
diff --git a/iphone/Maps/UI/Discovery/MWMDiscoveryTableManager.mm b/iphone/Maps/UI/Discovery/MWMDiscoveryTableManager.mm
index 7b25f6b587..c47ff543f6 100644
--- a/iphone/Maps/UI/Discovery/MWMDiscoveryTableManager.mm
+++ b/iphone/Maps/UI/Discovery/MWMDiscoveryTableManager.mm
@@ -342,7 +342,8 @@ string GetDistance(m2::PointD const & from, m2::PointD const & to)
      numberOfItemsInSection:(NSInteger)section
 {
   auto const count = self.model().GetItemsCount(collectionView.itemType);
-  if (collectionView.itemType == ItemType::Hotels)
+  auto type = collectionView.itemType;
+  if (type == ItemType::Hotels || type == ItemType::LocalExperts)
     return count > 0 ? count + 1 : 0;
 
   return count;
@@ -399,6 +400,15 @@ string GetDistance(m2::PointD const & from, m2::PointD const & to)
   }
   case ItemType::LocalExperts:
   {
+    if (indexPath.row == model.GetItemsCount(type))
+    {
+      Class cls = [MWMDiscoveryMoreCell class];
+      auto cell = static_cast<MWMDiscoveryMoreCell *>([collectionView
+                                                       dequeueReusableCellWithCellClass:cls
+                                                       indexPath:indexPath]);
+      return cell;
+    }
+
     Class cls = [MWMDiscoveryLocalExpertCell class];
     auto cell = static_cast<MWMDiscoveryLocalExpertCell *>(
         [collectionView dequeueReusableCellWithCellClass:cls indexPath:indexPath]);
diff --git a/map/discovery/discovery_manager.cpp b/map/discovery/discovery_manager.cpp
index 04cdfb80fc..74dc2cc42a 100644
--- a/map/discovery/discovery_manager.cpp
+++ b/map/discovery/discovery_manager.cpp
@@ -1,5 +1,7 @@
 #include "map/discovery/discovery_manager.hpp"
 
+#include <sstream>
+
 namespace
 {
 std::string GetQuery(discovery::ItemType const type)
@@ -50,8 +52,10 @@ std::string Manager::GetViatorUrl(m2::PointD const & point) const
 
 std::string Manager::GetLocalExpertsUrl(m2::PointD const & point) const
 {
-  UNUSED_VALUE(point);
-  return locals::Api::GetLocalsPageUrl();
+  ms::LatLon const ll(MercatorBounds::ToLatLon(point));
+  std::ostringstream os;
+  os << locals::Api::GetLocalsPageUrl() << "?lat=" << ll.lat << "&lon=" << ll.lon;
+  return os.str();
 }
 
 std::string Manager::GetCityViatorId(m2::PointD const & point) const