diff --git a/android/AndroidManifest.xml b/android/AndroidManifest.xml
index af1a0b02e9..3a652ef716 100644
--- a/android/AndroidManifest.xml
+++ b/android/AndroidManifest.xml
@@ -188,7 +188,8 @@
         android:name="com.mapswithme.maps.downloader.DownloaderActivity"
         android:configChanges="orientation|screenLayout|screenSize"
         android:label="@string/download_maps"
-        android:parentActivityName="com.mapswithme.maps.MwmActivity">
+        android:parentActivityName="com.mapswithme.maps.MwmActivity"
+        android:windowSoftInputMode="adjustResize">
       <!-- The meta-data element is needed for versions lower than 4.1 -->
       <meta-data
           android:name="android.support.PARENT_ACTIVITY"
@@ -200,7 +201,7 @@
         android:configChanges="orientation|screenLayout|screenSize"
         android:label="@string/search_map"
         android:parentActivityName="com.mapswithme.maps.MwmActivity"
-        android:windowSoftInputMode="stateVisible|adjustNothing">
+        android:windowSoftInputMode="stateVisible|adjustResize">
       <!-- The meta-data element is needed for versions lower than 4.1 -->
       <meta-data
           android:name="android.support.PARENT_ACTIVITY"
@@ -222,7 +223,8 @@
         android:name="com.mapswithme.maps.bookmarks.BookmarkCategoriesActivity"
         android:configChanges="orientation|screenLayout|screenSize"
         android:label="@string/bookmark_sets"
-        android:parentActivityName="com.mapswithme.maps.MwmActivity">
+        android:parentActivityName="com.mapswithme.maps.MwmActivity"
+        android:windowSoftInputMode="adjustResize">
       <!-- The meta-data element is needed for versions lower than 4.1 -->
       <meta-data
           android:name="android.support.PARENT_ACTIVITY"
@@ -233,7 +235,8 @@
         android:name="com.mapswithme.maps.bookmarks.BookmarkListActivity"
         android:configChanges="orientation|screenLayout|screenSize"
         android:label="@string/bookmarks"
-        android:parentActivityName="com.mapswithme.maps.bookmarks.BookmarkCategoriesActivity">
+        android:parentActivityName="com.mapswithme.maps.bookmarks.BookmarkCategoriesActivity"
+        android:windowSoftInputMode="adjustResize">
       <!-- The meta-data element is needed for versions lower than 4.1 -->
       <meta-data
           android:name="android.support.PARENT_ACTIVITY"
diff --git a/android/res/drawable-hdpi/img_bookmarks.png b/android/res/drawable-hdpi/img_bookmarks.png
new file mode 100644
index 0000000000..2c5859d205
Binary files /dev/null and b/android/res/drawable-hdpi/img_bookmarks.png differ
diff --git a/android/res/drawable-hdpi/img_first_start_navigation.png b/android/res/drawable-hdpi/img_first_start_navigation.png
index 7eeb4dea18..66f1b7ed5e 100644
Binary files a/android/res/drawable-hdpi/img_first_start_navigation.png and b/android/res/drawable-hdpi/img_first_start_navigation.png differ
diff --git a/android/res/drawable-hdpi/img_first_start_offline.png b/android/res/drawable-hdpi/img_first_start_offline.png
index daa26fe78e..0428ac86ca 100644
Binary files a/android/res/drawable-hdpi/img_first_start_offline.png and b/android/res/drawable-hdpi/img_first_start_offline.png differ
diff --git a/android/res/drawable-hdpi/img_onboarding_done.png b/android/res/drawable-hdpi/img_onboarding_done.png
new file mode 100644
index 0000000000..4e6f1b1af8
Binary files /dev/null and b/android/res/drawable-hdpi/img_onboarding_done.png differ
diff --git a/android/res/drawable-hdpi/img_onboarding_geoposition.png b/android/res/drawable-hdpi/img_onboarding_geoposition.png
new file mode 100644
index 0000000000..5fa06bb5bb
Binary files /dev/null and b/android/res/drawable-hdpi/img_onboarding_geoposition.png differ
diff --git a/android/res/drawable-hdpi/img_onboarding_notification.png b/android/res/drawable-hdpi/img_onboarding_notification.png
new file mode 100644
index 0000000000..d107dabded
Binary files /dev/null and b/android/res/drawable-hdpi/img_onboarding_notification.png differ
diff --git a/android/res/drawable-hdpi/img_search_empty_history_light.png b/android/res/drawable-hdpi/img_search_empty_history_light.png
index fb60113e80..b1446c048c 100644
Binary files a/android/res/drawable-hdpi/img_search_empty_history_light.png and b/android/res/drawable-hdpi/img_search_empty_history_light.png differ
diff --git a/android/res/drawable-hdpi/img_search_no_maps.png b/android/res/drawable-hdpi/img_search_no_maps.png
index 4e6de48c9f..963a1f5292 100644
Binary files a/android/res/drawable-hdpi/img_search_no_maps.png and b/android/res/drawable-hdpi/img_search_no_maps.png differ
diff --git a/android/res/drawable-hdpi/img_search_nothing_found_light.png b/android/res/drawable-hdpi/img_search_nothing_found_light.png
index e17d61ddc7..12d5f393d1 100644
Binary files a/android/res/drawable-hdpi/img_search_nothing_found_light.png and b/android/res/drawable-hdpi/img_search_nothing_found_light.png differ
diff --git a/android/res/drawable-mdpi/img_bookmarks.png b/android/res/drawable-mdpi/img_bookmarks.png
new file mode 100644
index 0000000000..d13272cf3b
Binary files /dev/null and b/android/res/drawable-mdpi/img_bookmarks.png differ
diff --git a/android/res/drawable-mdpi/img_first_start_navigation.png b/android/res/drawable-mdpi/img_first_start_navigation.png
index 7bfb0eecca..1b9ee1def4 100644
Binary files a/android/res/drawable-mdpi/img_first_start_navigation.png and b/android/res/drawable-mdpi/img_first_start_navigation.png differ
diff --git a/android/res/drawable-mdpi/img_first_start_offline.png b/android/res/drawable-mdpi/img_first_start_offline.png
index c710f36617..714d98355c 100644
Binary files a/android/res/drawable-mdpi/img_first_start_offline.png and b/android/res/drawable-mdpi/img_first_start_offline.png differ
diff --git a/android/res/drawable-mdpi/img_onboarding_done.png b/android/res/drawable-mdpi/img_onboarding_done.png
new file mode 100644
index 0000000000..3fc5e96212
Binary files /dev/null and b/android/res/drawable-mdpi/img_onboarding_done.png differ
diff --git a/android/res/drawable-mdpi/img_onboarding_geoposition.png b/android/res/drawable-mdpi/img_onboarding_geoposition.png
new file mode 100644
index 0000000000..6104d879c5
Binary files /dev/null and b/android/res/drawable-mdpi/img_onboarding_geoposition.png differ
diff --git a/android/res/drawable-mdpi/img_onboarding_notification.png b/android/res/drawable-mdpi/img_onboarding_notification.png
new file mode 100644
index 0000000000..5830419f01
Binary files /dev/null and b/android/res/drawable-mdpi/img_onboarding_notification.png differ
diff --git a/android/res/drawable-mdpi/img_search_empty_history_light.png b/android/res/drawable-mdpi/img_search_empty_history_light.png
index 2bc91a7e9d..51cb38de69 100644
Binary files a/android/res/drawable-mdpi/img_search_empty_history_light.png and b/android/res/drawable-mdpi/img_search_empty_history_light.png differ
diff --git a/android/res/drawable-mdpi/img_search_no_maps.png b/android/res/drawable-mdpi/img_search_no_maps.png
index 0cd215ade8..86c37b9083 100644
Binary files a/android/res/drawable-mdpi/img_search_no_maps.png and b/android/res/drawable-mdpi/img_search_no_maps.png differ
diff --git a/android/res/drawable-mdpi/img_search_nothing_found_light.png b/android/res/drawable-mdpi/img_search_nothing_found_light.png
index 8d7a400526..a9276c85f8 100644
Binary files a/android/res/drawable-mdpi/img_search_nothing_found_light.png and b/android/res/drawable-mdpi/img_search_nothing_found_light.png differ
diff --git a/android/res/drawable-xhdpi/img_bookmarks.png b/android/res/drawable-xhdpi/img_bookmarks.png
new file mode 100644
index 0000000000..60a7e1a292
Binary files /dev/null and b/android/res/drawable-xhdpi/img_bookmarks.png differ
diff --git a/android/res/drawable-xhdpi/img_first_start_navigation.png b/android/res/drawable-xhdpi/img_first_start_navigation.png
index 8b5b8e00e1..2a0e013ff3 100644
Binary files a/android/res/drawable-xhdpi/img_first_start_navigation.png and b/android/res/drawable-xhdpi/img_first_start_navigation.png differ
diff --git a/android/res/drawable-xhdpi/img_first_start_offline.png b/android/res/drawable-xhdpi/img_first_start_offline.png
index d0f653bcbf..44e4a6f78c 100644
Binary files a/android/res/drawable-xhdpi/img_first_start_offline.png and b/android/res/drawable-xhdpi/img_first_start_offline.png differ
diff --git a/android/res/drawable-xhdpi/img_onboarding_done.png b/android/res/drawable-xhdpi/img_onboarding_done.png
new file mode 100644
index 0000000000..fbd0083151
Binary files /dev/null and b/android/res/drawable-xhdpi/img_onboarding_done.png differ
diff --git a/android/res/drawable-xhdpi/img_onboarding_geoposition.png b/android/res/drawable-xhdpi/img_onboarding_geoposition.png
new file mode 100644
index 0000000000..7d658cb87d
Binary files /dev/null and b/android/res/drawable-xhdpi/img_onboarding_geoposition.png differ
diff --git a/android/res/drawable-xhdpi/img_onboarding_notification.png b/android/res/drawable-xhdpi/img_onboarding_notification.png
new file mode 100644
index 0000000000..f453cfe69c
Binary files /dev/null and b/android/res/drawable-xhdpi/img_onboarding_notification.png differ
diff --git a/android/res/drawable-xhdpi/img_search_empty_history_light.png b/android/res/drawable-xhdpi/img_search_empty_history_light.png
index 0753c50296..6cff2039a5 100644
Binary files a/android/res/drawable-xhdpi/img_search_empty_history_light.png and b/android/res/drawable-xhdpi/img_search_empty_history_light.png differ
diff --git a/android/res/drawable-xhdpi/img_search_no_maps.png b/android/res/drawable-xhdpi/img_search_no_maps.png
index f1247391e2..73ec795350 100644
Binary files a/android/res/drawable-xhdpi/img_search_no_maps.png and b/android/res/drawable-xhdpi/img_search_no_maps.png differ
diff --git a/android/res/drawable-xhdpi/img_search_nothing_found_light.png b/android/res/drawable-xhdpi/img_search_nothing_found_light.png
index 1f47051a99..1d7ec8a871 100644
Binary files a/android/res/drawable-xhdpi/img_search_nothing_found_light.png and b/android/res/drawable-xhdpi/img_search_nothing_found_light.png differ
diff --git a/android/res/drawable-xxhdpi/img_bookmarks.png b/android/res/drawable-xxhdpi/img_bookmarks.png
new file mode 100644
index 0000000000..c31d335f51
Binary files /dev/null and b/android/res/drawable-xxhdpi/img_bookmarks.png differ
diff --git a/android/res/drawable-xxhdpi/img_first_start_navigation.png b/android/res/drawable-xxhdpi/img_first_start_navigation.png
index 2f82963264..3d1971928b 100644
Binary files a/android/res/drawable-xxhdpi/img_first_start_navigation.png and b/android/res/drawable-xxhdpi/img_first_start_navigation.png differ
diff --git a/android/res/drawable-xxhdpi/img_first_start_offline.png b/android/res/drawable-xxhdpi/img_first_start_offline.png
index 9770e43219..a355b5d213 100644
Binary files a/android/res/drawable-xxhdpi/img_first_start_offline.png and b/android/res/drawable-xxhdpi/img_first_start_offline.png differ
diff --git a/android/res/drawable-xxhdpi/img_onboarding_done.png b/android/res/drawable-xxhdpi/img_onboarding_done.png
new file mode 100644
index 0000000000..cdbba9dff8
Binary files /dev/null and b/android/res/drawable-xxhdpi/img_onboarding_done.png differ
diff --git a/android/res/drawable-xxhdpi/img_onboarding_geoposition.png b/android/res/drawable-xxhdpi/img_onboarding_geoposition.png
new file mode 100644
index 0000000000..6d53274cbf
Binary files /dev/null and b/android/res/drawable-xxhdpi/img_onboarding_geoposition.png differ
diff --git a/android/res/drawable-xxhdpi/img_onboarding_notification.png b/android/res/drawable-xxhdpi/img_onboarding_notification.png
new file mode 100644
index 0000000000..f0c86f788e
Binary files /dev/null and b/android/res/drawable-xxhdpi/img_onboarding_notification.png differ
diff --git a/android/res/drawable-xxhdpi/img_search_empty_history_light.png b/android/res/drawable-xxhdpi/img_search_empty_history_light.png
index a75dae2858..fbaa250935 100644
Binary files a/android/res/drawable-xxhdpi/img_search_empty_history_light.png and b/android/res/drawable-xxhdpi/img_search_empty_history_light.png differ
diff --git a/android/res/drawable-xxhdpi/img_search_no_maps.png b/android/res/drawable-xxhdpi/img_search_no_maps.png
index 576c7ce7b9..5914f4a614 100644
Binary files a/android/res/drawable-xxhdpi/img_search_no_maps.png and b/android/res/drawable-xxhdpi/img_search_no_maps.png differ
diff --git a/android/res/drawable-xxhdpi/img_search_nothing_found_light.png b/android/res/drawable-xxhdpi/img_search_nothing_found_light.png
index 7c37f2b3a7..8939bc42a5 100644
Binary files a/android/res/drawable-xxhdpi/img_search_nothing_found_light.png and b/android/res/drawable-xxhdpi/img_search_nothing_found_light.png differ
diff --git a/android/res/drawable-xxxhdpi/img_bookmarks.png b/android/res/drawable-xxxhdpi/img_bookmarks.png
new file mode 100644
index 0000000000..17a3c27cca
Binary files /dev/null and b/android/res/drawable-xxxhdpi/img_bookmarks.png differ
diff --git a/android/res/drawable-xxxhdpi/img_first_start_navigation.png b/android/res/drawable-xxxhdpi/img_first_start_navigation.png
index bbd4f2a2f7..321148f3c5 100644
Binary files a/android/res/drawable-xxxhdpi/img_first_start_navigation.png and b/android/res/drawable-xxxhdpi/img_first_start_navigation.png differ
diff --git a/android/res/drawable-xxxhdpi/img_first_start_offline.png b/android/res/drawable-xxxhdpi/img_first_start_offline.png
index 155450101b..f35c6389de 100644
Binary files a/android/res/drawable-xxxhdpi/img_first_start_offline.png and b/android/res/drawable-xxxhdpi/img_first_start_offline.png differ
diff --git a/android/res/drawable-xxxhdpi/img_onboarding_done.png b/android/res/drawable-xxxhdpi/img_onboarding_done.png
new file mode 100644
index 0000000000..b2f11d2710
Binary files /dev/null and b/android/res/drawable-xxxhdpi/img_onboarding_done.png differ
diff --git a/android/res/drawable-xxxhdpi/img_onboarding_geoposition.png b/android/res/drawable-xxxhdpi/img_onboarding_geoposition.png
new file mode 100644
index 0000000000..01c0bab5fa
Binary files /dev/null and b/android/res/drawable-xxxhdpi/img_onboarding_geoposition.png differ
diff --git a/android/res/drawable-xxxhdpi/img_onboarding_notification.png b/android/res/drawable-xxxhdpi/img_onboarding_notification.png
new file mode 100644
index 0000000000..073406d0ae
Binary files /dev/null and b/android/res/drawable-xxxhdpi/img_onboarding_notification.png differ
diff --git a/android/res/drawable-xxxhdpi/img_search_empty_history_light.png b/android/res/drawable-xxxhdpi/img_search_empty_history_light.png
index 28dbbe58e9..cd9edf3bf4 100644
Binary files a/android/res/drawable-xxxhdpi/img_search_empty_history_light.png and b/android/res/drawable-xxxhdpi/img_search_empty_history_light.png differ
diff --git a/android/res/drawable-xxxhdpi/img_search_no_maps.png b/android/res/drawable-xxxhdpi/img_search_no_maps.png
index b58caf0ac4..8ba681b8d1 100644
Binary files a/android/res/drawable-xxxhdpi/img_search_no_maps.png and b/android/res/drawable-xxxhdpi/img_search_no_maps.png differ
diff --git a/android/res/drawable-xxxhdpi/img_search_nothing_found_light.png b/android/res/drawable-xxxhdpi/img_search_nothing_found_light.png
index ed5f1ec380..ff53d4456d 100644
Binary files a/android/res/drawable-xxxhdpi/img_search_nothing_found_light.png and b/android/res/drawable-xxxhdpi/img_search_nothing_found_light.png differ
diff --git a/android/res/layout/fragment_downloader.xml b/android/res/layout/fragment_downloader.xml
index 47a3e3f0ac..53cf3d5eea 100644
--- a/android/res/layout/fragment_downloader.xml
+++ b/android/res/layout/fragment_downloader.xml
@@ -38,10 +38,15 @@
     android:layout_marginBottom="@dimen/margin_base"
     android:src="?fabAdd"/>
 
-  <include
-    layout="@layout/placeholder"
+  <com.mapswithme.maps.widget.PlaceholderView
+    android:id="@+id/placeholder"
     android:layout_width="match_parent"
     android:layout_height="match_parent"
     android:layout_below="@id/toolbar"
-    android:layout_above="@id/action"/>
+    android:layout_above="@id/action"
+    android:paddingLeft="@dimen/margin_double_and_half"
+    android:paddingRight="@dimen/margin_double_and_half"
+    android:paddingTop="@dimen/placeholder_margin_top"
+    android:visibility="gone"
+    tools:visibility="visible"/>
 </RelativeLayout>
diff --git a/android/res/layout/fragment_search.xml b/android/res/layout/fragment_search.xml
index fbbae56c08..ede639ea1f 100644
--- a/android/res/layout/fragment_search.xml
+++ b/android/res/layout/fragment_search.xml
@@ -57,7 +57,15 @@
       android:background="?windowBackgroundForced">
       <include layout="@layout/recycler_default"/>
 
-      <include layout="@layout/placeholder"/>
+      <com.mapswithme.maps.widget.PlaceholderView
+        android:id="@+id/placeholder"
+        android:layout_width="match_parent"
+        android:layout_height="match_parent"
+        android:paddingLeft="@dimen/margin_double_and_half"
+        android:paddingRight="@dimen/margin_double_and_half"
+        android:paddingTop="@dimen/placeholder_margin_top"
+        android:visibility="gone"
+        tools:visibility="visible"/>
     </FrameLayout>
 
     <!-- Country download suggest fragment -->
diff --git a/android/res/layout/fragment_search_base.xml b/android/res/layout/fragment_search_base.xml
new file mode 100644
index 0000000000..e6746a9ab4
--- /dev/null
+++ b/android/res/layout/fragment_search_base.xml
@@ -0,0 +1,18 @@
+<?xml version="1.0" encoding="utf-8"?>
+<FrameLayout xmlns:android="http://schemas.android.com/apk/res/android"
+             xmlns:tools="http://schemas.android.com/tools"
+             style="@style/MwmWidget.FrameLayout"
+             android:layout_width="match_parent"
+             android:layout_height="match_parent">
+  <include layout="@layout/recycler_default"/>
+
+  <com.mapswithme.maps.widget.PlaceholderView
+    android:id="@+id/placeholder"
+    android:layout_width="match_parent"
+    android:layout_height="match_parent"
+    android:paddingLeft="@dimen/margin_double_and_half"
+    android:paddingRight="@dimen/margin_double_and_half"
+    android:paddingTop="@dimen/placeholder_margin_top"
+    android:visibility="gone"
+    tools:visibility="visible"/>
+</FrameLayout>
diff --git a/android/res/layout/fragment_search_recent.xml b/android/res/layout/fragment_search_recent.xml
deleted file mode 100644
index 971f69d3c9..0000000000
--- a/android/res/layout/fragment_search_recent.xml
+++ /dev/null
@@ -1,9 +0,0 @@
-<?xml version="1.0" encoding="utf-8"?>
-<FrameLayout xmlns:android="http://schemas.android.com/apk/res/android"
-             style="@style/MwmWidget.FrameLayout"
-             android:layout_width="match_parent"
-             android:layout_height="match_parent">
-  <include layout="@layout/recycler_default"/>
-
-  <include layout="@layout/placeholder"/>
-</FrameLayout>
\ No newline at end of file
diff --git a/android/res/layout/item_bookmark_hint.xml b/android/res/layout/item_bookmark_hint.xml
index dc3c58d564..6bd587fbf0 100644
--- a/android/res/layout/item_bookmark_hint.xml
+++ b/android/res/layout/item_bookmark_hint.xml
@@ -9,5 +9,4 @@
     android:paddingLeft="@dimen/margin_double_plus"
     android:paddingRight="@dimen/margin_double_plus"
     android:paddingTop="@dimen/margin_base"
-    android:text="@string/bookmarks_usage_hint"
     android:textAppearance="@style/MwmTextAppearance.Body2"/>
diff --git a/android/res/layout/placeholder.xml b/android/res/layout/placeholder.xml
index 6418eeb5ef..a4040473c2 100644
--- a/android/res/layout/placeholder.xml
+++ b/android/res/layout/placeholder.xml
@@ -1,36 +1,27 @@
 <?xml version="1.0" encoding="utf-8"?>
-<com.mapswithme.maps.widget.HeightLimitedFrameLayout
+<merge
   xmlns:android="http://schemas.android.com/apk/res/android"
-  xmlns:tools="http://schemas.android.com/tools"
-  android:id="@+id/placeholder"
-  android:layout_width="match_parent"
-  android:layout_height="match_parent"
-  android:paddingLeft="@dimen/margin_half"
-  android:paddingRight="@dimen/margin_half"
-  android:visibility="gone"
-  tools:visibility="visible">
+  xmlns:tools="http://schemas.android.com/tools">
   <LinearLayout
     android:layout_width="wrap_content"
     android:layout_height="wrap_content"
     android:minWidth="@dimen/placeholder_size"
     android:orientation="vertical"
-    android:layout_marginTop="@dimen/margin_double"
     android:layout_gravity="center_horizontal"
     android:gravity="center">
     <ImageView
       android:id="@+id/image"
       android:layout_width="@dimen/placeholder_size"
       android:layout_height="@dimen/placeholder_size"
-      android:layout_marginBottom="@dimen/margin_base_plus"
-      android:tag="@string/tag_height_limited"
+      android:layout_marginBottom="@dimen/margin_half_plus"
       tools:src="@drawable/img_search_empty_history_light"/>
 
     <TextView
       android:id="@+id/title"
       android:layout_width="wrap_content"
       android:layout_height="wrap_content"
-      android:layout_marginBottom="@dimen/margin_base"
-      android:textAppearance="@style/MwmTextAppearance.Title"
+      android:layout_marginBottom="@dimen/margin_half_plus"
+      android:textAppearance="@style/MwmTextAppearance.Title.Toolbar"
       android:gravity="center_horizontal"
       tools:text="Some long long long placeholder title"/>
 
@@ -38,8 +29,8 @@
       android:id="@+id/subtitle"
       android:layout_width="wrap_content"
       android:layout_height="wrap_content"
-      android:textAppearance="@style/MwmTextAppearance.Body2"
+      android:textAppearance="@style/MwmTextAppearance.Body3"
       android:gravity="center_horizontal"
       tools:text="Some placeholder text"/>
   </LinearLayout>
-</com.mapswithme.maps.widget.HeightLimitedFrameLayout>
+</merge>
diff --git a/android/res/values/dimens.xml b/android/res/values/dimens.xml
index b1480b7778..3366c797fc 100644
--- a/android/res/values/dimens.xml
+++ b/android/res/values/dimens.xml
@@ -45,6 +45,7 @@
   <dimen name="panel_width">360dp</dimen>
   <dimen name="button_width">240dp</dimen>
   <dimen name="placeholder_size">200dp</dimen>
+  <dimen name="placeholder_size_small">160dp</dimen>
 
   <dimen name="width_dialog_base">300dp</dimen>
 
@@ -170,4 +171,8 @@
   <dimen name="placepage_taxi_button_min_width">96dp</dimen>
   <dimen name="placepage_taxi_padding_vert">14dp</dimen>
   <dimen name="placepage_taxi_button_padding_vert">10dp</dimen>
+
+  <!-- Placeholder-->
+  <dimen name="placeholder_margin_top">20dp</dimen>
+  <dimen name="placeholder_margin_top_no_image">80dp</dimen>
 </resources>
diff --git a/android/res/values/styles-text.xml b/android/res/values/styles-text.xml
index 4786559b79..818deeb645 100644
--- a/android/res/values/styles-text.xml
+++ b/android/res/values/styles-text.xml
@@ -16,6 +16,11 @@
     <item name="android:textColor">?android:textColorPrimary</item>
   </style>
 
+  <style name="MwmTextAppearance.Title.Toolbar">
+    <item name="android:textSize">@dimen/text_size_toolbar</item>
+    <item name="android:fontFamily" tools:targetApi="jelly_bean">@string/robotoMedium</item>
+  </style>
+
   <style name="MwmTextAppearance.Headline">
     <item name="android:textSize">@dimen/text_size_headline</item>
     <item name="android:textColor">?android:textColorPrimary</item>
diff --git a/android/src/com/mapswithme/maps/base/BaseMwmRecyclerFragment.java b/android/src/com/mapswithme/maps/base/BaseMwmRecyclerFragment.java
index 6fb13643e1..f79b7cdc63 100644
--- a/android/src/com/mapswithme/maps/base/BaseMwmRecyclerFragment.java
+++ b/android/src/com/mapswithme/maps/base/BaseMwmRecyclerFragment.java
@@ -2,6 +2,7 @@ package com.mapswithme.maps.base;
 
 import android.os.Bundle;
 import android.support.annotation.LayoutRes;
+import android.support.annotation.NonNull;
 import android.support.v4.app.Fragment;
 import android.support.v7.widget.LinearLayoutManager;
 import android.support.v7.widget.RecyclerView;
@@ -11,6 +12,7 @@ import android.view.View;
 import android.view.ViewGroup;
 
 import com.mapswithme.maps.R;
+import com.mapswithme.maps.widget.PlaceholderView;
 import com.mapswithme.util.UiUtils;
 import com.mapswithme.util.Utils;
 
@@ -18,7 +20,7 @@ public abstract class BaseMwmRecyclerFragment extends Fragment
 {
   private Toolbar mToolbar;
   private RecyclerView mRecycler;
-  private View mPlaceholder;
+  private PlaceholderView mPlaceholder;
 
   protected abstract RecyclerView.Adapter createAdapter();
 
@@ -66,7 +68,7 @@ public abstract class BaseMwmRecyclerFragment extends Fragment
     mRecycler.setLayoutManager(manager);
     mRecycler.setAdapter(createAdapter());
 
-    mPlaceholder = view.findViewById(R.id.placeholder);
+    mPlaceholder = (PlaceholderView) view.findViewById(R.id.placeholder);
     setupPlaceholder(mPlaceholder);
   }
 
@@ -95,7 +97,7 @@ public abstract class BaseMwmRecyclerFragment extends Fragment
     org.alohalytics.Statistics.logEvent("$onPause", this.getClass().getSimpleName());
   }
 
-  protected void setupPlaceholder(View placeholder) {}
+  protected void setupPlaceholder(@NonNull PlaceholderView placeholder) {}
 
   public void setupPlaceholder()
   {
diff --git a/android/src/com/mapswithme/maps/bookmarks/BookmarkCategoriesFragment.java b/android/src/com/mapswithme/maps/bookmarks/BookmarkCategoriesFragment.java
index 78754517d6..338985aa8c 100644
--- a/android/src/com/mapswithme/maps/bookmarks/BookmarkCategoriesFragment.java
+++ b/android/src/com/mapswithme/maps/bookmarks/BookmarkCategoriesFragment.java
@@ -3,6 +3,7 @@ package com.mapswithme.maps.bookmarks;
 import android.content.Intent;
 import android.os.Bundle;
 import android.support.annotation.LayoutRes;
+import android.support.annotation.NonNull;
 import android.support.v7.widget.RecyclerView;
 import android.view.MenuItem;
 import android.view.View;
@@ -12,6 +13,7 @@ import com.mapswithme.maps.base.BaseMwmRecyclerFragment;
 import com.mapswithme.maps.bookmarks.data.BookmarkCategory;
 import com.mapswithme.maps.bookmarks.data.BookmarkManager;
 import com.mapswithme.maps.dialog.EditTextDialogFragment;
+import com.mapswithme.maps.widget.PlaceholderView;
 import com.mapswithme.maps.widget.recycler.RecyclerClickListener;
 import com.mapswithme.maps.widget.recycler.RecyclerLongClickListener;
 import com.mapswithme.util.BottomSheetHelper;
@@ -28,7 +30,7 @@ public class BookmarkCategoriesFragment extends BaseMwmRecyclerFragment
   @Override
   protected @LayoutRes int getLayoutRes()
   {
-    return R.layout.recycler_default;
+    return R.layout.fragment_search_base;
   }
 
   @Override
@@ -50,6 +52,19 @@ public class BookmarkCategoriesFragment extends BaseMwmRecyclerFragment
 
     getAdapter().setOnClickListener(this);
     getAdapter().setOnLongClickListener(this);
+    getAdapter().registerAdapterDataObserver(new RecyclerView.AdapterDataObserver()
+    {
+      @Override
+      public void onChanged()
+      {
+        updateResultsPlaceholder();
+      }
+    });
+  }
+
+  private void updateResultsPlaceholder()
+  {
+    showPlaceholder(getAdapter().getItemCount() == 1);
   }
 
   @Override
@@ -126,4 +141,10 @@ public class BookmarkCategoriesFragment extends BaseMwmRecyclerFragment
     startActivity(new Intent(getActivity(), BookmarkListActivity.class)
                       .putExtra(ChooseBookmarkCategoryFragment.CATEGORY_ID, position));
   }
+
+  @Override
+  protected void setupPlaceholder(@NonNull PlaceholderView placeholder)
+  {
+    placeholder.setContent(R.drawable.img_bookmarks, R.string.bookmarks_empty_title, R.string.bookmarks_usage_hint);
+  }
 }
diff --git a/android/src/com/mapswithme/maps/downloader/DownloaderFragment.java b/android/src/com/mapswithme/maps/downloader/DownloaderFragment.java
index e986393114..15f7ed98d0 100644
--- a/android/src/com/mapswithme/maps/downloader/DownloaderFragment.java
+++ b/android/src/com/mapswithme/maps/downloader/DownloaderFragment.java
@@ -14,6 +14,7 @@ import com.mapswithme.maps.base.BaseMwmRecyclerFragment;
 import com.mapswithme.maps.base.OnBackPressListener;
 import com.mapswithme.maps.search.NativeMapSearchListener;
 import com.mapswithme.maps.search.SearchEngine;
+import com.mapswithme.maps.widget.PlaceholderView;
 import com.mapswithme.util.UiUtils;
 
 public class DownloaderFragment extends BaseMwmRecyclerFragment
@@ -201,13 +202,13 @@ public class DownloaderFragment extends BaseMwmRecyclerFragment
   }
 
   @Override
-  protected void setupPlaceholder(View placeholder)
+  protected void setupPlaceholder(@NonNull PlaceholderView placeholder)
   {
     if (mAdapter.isSearchResultsMode())
-      UiUtils.setupPlaceholder(placeholder, R.drawable.img_search_nothing_found_light,
-                               R.string.search_not_found, R.string.search_not_found_query);
+      placeholder.setContent(R.drawable.img_search_nothing_found_light,
+                             R.string.search_not_found, R.string.search_not_found_query);
     else
-      UiUtils.setupPlaceholder(placeholder, R.drawable.img_search_no_maps,
-                               R.string.downloader_no_downloaded_maps_title, R.string.downloader_no_downloaded_maps_message);
+      placeholder.setContent(R.drawable.img_search_no_maps,
+                             R.string.downloader_no_downloaded_maps_title, R.string.downloader_no_downloaded_maps_message);
   }
 }
diff --git a/android/src/com/mapswithme/maps/search/SearchFragment.java b/android/src/com/mapswithme/maps/search/SearchFragment.java
index 7dd1297e6e..423812203a 100644
--- a/android/src/com/mapswithme/maps/search/SearchFragment.java
+++ b/android/src/com/mapswithme/maps/search/SearchFragment.java
@@ -31,6 +31,7 @@ import com.mapswithme.maps.downloader.MapManager;
 import com.mapswithme.maps.location.LocationHelper;
 import com.mapswithme.maps.location.LocationListener;
 import com.mapswithme.maps.routing.RoutingController;
+import com.mapswithme.maps.widget.PlaceholderView;
 import com.mapswithme.maps.widget.SearchToolbarController;
 import com.mapswithme.util.UiUtils;
 import com.mapswithme.util.Utils;
@@ -122,7 +123,7 @@ public class SearchFragment extends BaseMwmFragment
 
   private View mTabFrame;
   private View mResultsFrame;
-  private View mResultsPlaceholder;
+  private PlaceholderView mResultsPlaceholder;
 
   private SearchToolbarController mToolbarController;
 
@@ -232,8 +233,9 @@ public class SearchFragment extends BaseMwmFragment
     mResultsFrame = root.findViewById(R.id.results_frame);
     RecyclerView results = (RecyclerView) mResultsFrame.findViewById(R.id.recycler);
     setRecyclerScrollListener(results);
-    mResultsPlaceholder = mResultsFrame.findViewById(R.id.placeholder);
-    UiUtils.setupPlaceholder(mResultsPlaceholder, R.drawable.img_search_nothing_found_light, R.string.search_not_found, R.string.search_not_found_query);
+    mResultsPlaceholder = (PlaceholderView) mResultsFrame.findViewById(R.id.placeholder);
+    mResultsPlaceholder.setContent(R.drawable.img_search_nothing_found_light,
+                                   R.string.search_not_found, R.string.search_not_found_query);
 
     if (mSearchAdapter == null)
     {
diff --git a/android/src/com/mapswithme/maps/search/SearchHistoryFragment.java b/android/src/com/mapswithme/maps/search/SearchHistoryFragment.java
index ab88d93983..2c481d4423 100644
--- a/android/src/com/mapswithme/maps/search/SearchHistoryFragment.java
+++ b/android/src/com/mapswithme/maps/search/SearchHistoryFragment.java
@@ -7,12 +7,13 @@ import android.support.v7.widget.RecyclerView;
 import android.view.View;
 import com.mapswithme.maps.R;
 import com.mapswithme.maps.base.BaseMwmRecyclerFragment;
+import com.mapswithme.maps.widget.PlaceholderView;
 import com.mapswithme.maps.widget.SearchToolbarController;
 import com.mapswithme.util.UiUtils;
 
 public class SearchHistoryFragment extends BaseMwmRecyclerFragment
 {
-  private View mPlaceHolder;
+  private PlaceholderView mPlaceHolder;
 
   private void updatePlaceholder()
   {
@@ -28,15 +29,16 @@ public class SearchHistoryFragment extends BaseMwmRecyclerFragment
   @Override
   protected @LayoutRes int getLayoutRes()
   {
-    return R.layout.fragment_search_recent;
+    return R.layout.fragment_search_base;
   }
 
   @Override
   public void onViewCreated(View view, Bundle savedInstanceState)
   {
     super.onViewCreated(view, savedInstanceState);
-    mPlaceHolder = view.findViewById(R.id.placeholder);
-    UiUtils.setupPlaceholder(mPlaceHolder, R.drawable.img_search_empty_history_light, R.string.search_history_title, R.string.search_history_text);
+    mPlaceHolder = (PlaceholderView) view.findViewById(R.id.placeholder);
+    mPlaceHolder.setContent(R.drawable.img_search_empty_history_light,
+                            R.string.search_history_title, R.string.search_history_text);
 
     getAdapter().registerAdapterDataObserver(new RecyclerView.AdapterDataObserver()
     {
diff --git a/android/src/com/mapswithme/maps/widget/PlaceholderView.java b/android/src/com/mapswithme/maps/widget/PlaceholderView.java
new file mode 100644
index 0000000000..7cc9b7c666
--- /dev/null
+++ b/android/src/com/mapswithme/maps/widget/PlaceholderView.java
@@ -0,0 +1,157 @@
+package com.mapswithme.maps.widget;
+
+import android.annotation.TargetApi;
+import android.content.Context;
+import android.content.res.Configuration;
+import android.content.res.Resources;
+import android.os.Build;
+import android.support.annotation.DrawableRes;
+import android.support.annotation.Nullable;
+import android.support.annotation.StringRes;
+import android.support.v4.view.ViewCompat;
+import android.support.v4.view.WindowInsetsCompat;
+import android.util.AttributeSet;
+import android.view.LayoutInflater;
+import android.view.View;
+import android.view.ViewGroup;
+import android.widget.FrameLayout;
+import android.widget.ImageView;
+import android.widget.TextView;
+
+import com.mapswithme.maps.R;
+import com.mapswithme.util.UiUtils;
+
+public class PlaceholderView extends FrameLayout
+{
+  @Nullable
+  private ImageView mImage;
+  @Nullable
+  private TextView mTitle;
+  @Nullable
+  private TextView mSubtitle;
+
+  private final float mImageSizeFull;
+  private final float mImageSizeSmall;
+  private final float mPaddingImage;
+  private final float mPaddingNoImage;
+  private final float mScreenHeight;
+  private final float mScreenWidth;
+
+  private int mOrientation;
+
+  public PlaceholderView(Context context)
+  {
+    this(context, null, 0, 0);
+  }
+
+  public PlaceholderView(Context context, @Nullable AttributeSet attrs)
+  {
+    this(context, attrs, 0, 0);
+  }
+
+  public PlaceholderView(Context context, @Nullable AttributeSet attrs, int defStyleAttr)
+  {
+    this(context, attrs, defStyleAttr, 0);
+  }
+
+  @TargetApi(Build.VERSION_CODES.LOLLIPOP)
+  public PlaceholderView(Context context, @Nullable AttributeSet attrs, int defStyleAttr,
+                         int defStyleRes)
+  {
+    super(context, attrs, defStyleAttr, defStyleRes);
+
+    Resources res = getResources();
+    mImageSizeFull = res.getDimension(R.dimen.placeholder_size);
+    mImageSizeSmall = res.getDimension(R.dimen.placeholder_size_small);
+    mPaddingImage = res.getDimension(R.dimen.placeholder_margin_top);
+    mPaddingNoImage = res.getDimension(R.dimen.placeholder_margin_top_no_image);
+    mScreenHeight = res.getDisplayMetrics().heightPixels;
+    mScreenWidth = res.getDisplayMetrics().widthPixels;
+    LayoutInflater.from(context).inflate(R.layout.placeholder, this, true);
+  }
+
+  @Override
+  protected void onFinishInflate()
+  {
+    super.onFinishInflate();
+
+    mImage = (ImageView) findViewById(R.id.image);
+    mTitle = (TextView) findViewById(R.id.title);
+    mSubtitle = (TextView) findViewById(R.id.subtitle);
+
+    ViewCompat.setOnApplyWindowInsetsListener(this, new android.support.v4.view.OnApplyWindowInsetsListener()
+    {
+      @Override
+      public WindowInsetsCompat onApplyWindowInsets(View v, WindowInsetsCompat insets)
+      {
+        int height = (int) (mOrientation == Configuration.ORIENTATION_LANDSCAPE
+                            ? mScreenWidth : mScreenHeight);
+        int[] location = new int[2];
+        getLocationOnScreen(location);
+        ViewGroup.LayoutParams lp = getLayoutParams();
+        lp.height = height - insets.getSystemWindowInsetBottom() - location[1];
+        setLayoutParams(lp);
+        return insets;
+      }
+    });
+  }
+
+  @Override
+  protected void onMeasure(int widthMeasureSpec, int heightMeasureSpec)
+  {
+    //isInEditMode() need for correct editor visualization
+    if (isInEditMode() || mImage == null)
+    {
+      super.onMeasure(widthMeasureSpec, heightMeasureSpec);
+      return;
+    }
+
+    if (mOrientation == Configuration.ORIENTATION_LANDSCAPE && !UiUtils.isTablet())
+    {
+      UiUtils.hide(mImage);
+      setPadding(getPaddingLeft(), (int) mPaddingNoImage, getPaddingRight(), getPaddingBottom());
+      super.onMeasure(widthMeasureSpec, heightMeasureSpec);
+      return;
+    }
+
+    setPadding(getPaddingLeft(), (int) mPaddingImage, getPaddingRight(), getPaddingBottom());
+    UiUtils.show(mImage);
+    ViewGroup.LayoutParams lp = mImage.getLayoutParams();
+    lp.width = (int) mImageSizeFull;
+    lp.height = (int) mImageSizeFull;
+    mImage.setLayoutParams(lp);
+
+    super.onMeasure(widthMeasureSpec, MeasureSpec.makeMeasureSpec(0, MeasureSpec.UNSPECIFIED));
+    if (getMeasuredHeight() > MeasureSpec.getSize(heightMeasureSpec))
+    {
+      lp.width = (int) mImageSizeSmall;
+      lp.height = (int) mImageSizeSmall;
+      mImage.setLayoutParams(lp);
+      super.onMeasure(widthMeasureSpec, MeasureSpec.makeMeasureSpec(0, MeasureSpec.UNSPECIFIED));
+      if (getMeasuredHeight() > MeasureSpec.getSize(heightMeasureSpec))
+      {
+        UiUtils.hide(mImage);
+        setPadding(getPaddingLeft(), (int) mPaddingNoImage, getPaddingRight(), getPaddingBottom());
+      }
+    }
+
+    super.onMeasure(widthMeasureSpec, heightMeasureSpec);
+  }
+
+  @Override
+  protected void onConfigurationChanged(Configuration newConfig)
+  {
+    mOrientation = newConfig.orientation;
+  }
+
+  public void setContent(@DrawableRes int imageRes, @StringRes int titleRes,
+                         @StringRes int subtitleRes)
+  {
+    if (mImage != null)
+      mImage.setImageResource(imageRes);
+    if (mTitle != null)
+      mTitle.setText(titleRes);
+    if (mSubtitle != null)
+      mSubtitle.setText(subtitleRes);
+  }
+}
diff --git a/android/src/com/mapswithme/util/UiUtils.java b/android/src/com/mapswithme/util/UiUtils.java
index ab1fa558fa..f0690bdc84 100644
--- a/android/src/com/mapswithme/util/UiUtils.java
+++ b/android/src/com/mapswithme/util/UiUtils.java
@@ -13,7 +13,6 @@ import android.net.Uri;
 import android.os.Build;
 import android.support.annotation.AnyRes;
 import android.support.annotation.DimenRes;
-import android.support.annotation.DrawableRes;
 import android.support.annotation.IdRes;
 import android.support.annotation.NonNull;
 import android.support.annotation.StringRes;
@@ -32,12 +31,10 @@ import android.view.animation.Animation;
 import android.view.animation.Animation.AnimationListener;
 import android.widget.Button;
 import android.widget.FrameLayout;
-import android.widget.ImageView;
 import android.widget.TextView;
 
 import com.mapswithme.maps.MwmApplication;
 import com.mapswithme.maps.R;
-import com.mapswithme.maps.routing.RoutingController;
 
 public final class UiUtils
 {
@@ -315,18 +312,6 @@ public final class UiUtils
                                                                                     : R.attr.accentButtonTextColorDisabled));
   }
 
-  public static void setupPlaceholder(View frame, @DrawableRes int imageRes, @StringRes int titleRes, @StringRes int subtitleRes)
-  {
-    ImageView image = (ImageView) frame.findViewById(R.id.image);
-    image.setImageResource(imageRes);
-
-    TextView title = (TextView) frame.findViewById(R.id.title);
-    title.setText(titleRes);
-
-    TextView subtitle = (TextView) frame.findViewById(R.id.subtitle);
-    subtitle.setText(subtitleRes);
-  }
-
   public static Uri getUriToResId(@NonNull Context context, @AnyRes int resId)
   {
     final Resources resources = context.getResources();